Electrical work is a trust purchase. People are letting someone into the switchboard, so your site has to look and read like a licensed professional built it.
Licence number front and centre
Put your electrical licence number in the header or footer on every page. It costs nothing and it removes the biggest doubt a customer has.
A page for every service you want more of
One page each for switchboard upgrades, safety switches, LED lighting, ceiling fans, EV chargers, smoke alarms and fault finding. Google cannot rank you for work you never mention.
Emergency contact that stands out
Power out and burning smell searches happen at all hours. A sticky call button on mobile is the single highest value element on a sparky site.
Commercial and residential kept separate
Builders, shopfitters and property managers want different proof to homeowners. Give each their own page rather than mixing the messaging.
Fast pages and real photos
A clean switchboard, a tidy install, your van, your team. Real photos beat stock every time, and compressed images keep the site quick on 4G.
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